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WEBINAR

What Consumers Are Prioritising This Year 

Join us for an evidence-led session on how hyper-local behaviour, regional nuances, and trusted media drive real advertising impact this Christmas.

Unpacking fresh research on UK adults, from early savers to last-minute planners, we’ll share actionable insights to elevate your briefs and help brands connect with the right audiences across digital, social and beyond during the festive period.
 

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WEBINAR

FRI 21 AUG 2026
10:00 - 10:30 AM

54% of households are adjusting their festive spending, but the core traditions aren't going anywhere. Discover how Reach can help your brand connect with the nation at every moment that matters this Christmas.

We’ll be covering:

✔ What consumers are protecting.
✔ Why regional behaviours matter.
✔ Where consumer time and spend are actually going.
✔ How a multichannel strategy cuts through.
✔ How to leverage our 40m+ network to own the moments that matter.

Your Hosts:

Monica Majumdar

Monica Majumdar

Client Strategy Director

Reach

Zoe Rivlin

Zoe Rivlin

Research and Measurement Director

Reach

54%
of UK adults are actively rewriting their Christmas plans
£1,170
Average UK spend during the 2025 festive period

 

FREE Webinar

Christmas with All the Trimmings:
What Consumers Are Prioritising This Year.

FRI 21 AUG 2026  |  10:00 - 10:30 AM

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Simply fill in your details to register.

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“Christmas 2026 is defined by resilience, not retreat. Brits are protecting their non-negotiable traditions by trimming costs around the edges rather than cancelling, ensuring the heart of the season remains firmly at home.”
— Zoe Rivlin, Research and Measurement Director, Reach