What do brands need to know about local news media and its effectiveness?
 

Reach has partnered with PA Consulting to reveal the power of local news media - exploring how trusted, community-driven content delivers unique impact and greater value for your campaigns.

In this report, we cover:

  • Why local news media = trust

  • How community relevance drives trust

  • Why trust matters to ad performance

  • Why not all news media is equal

Download your report by completing the short form.

Our Webinar includes an exclusive discussion with Reach's Head of Client Strategy, Monica Majumdar and Editorial Director Paul Rowland. Discover how locally embedded journalists build trust, how local and national news supercharge social and podcasts, and see a best‑in‑class regional campaign in action, plus more can’t‑miss insights.

Catch up by clicking below to watch.